About ASL Marketing

For almost 50 years, ASL Marketing has been the nation’s premier provider of youth data. We remain committed to providing our clients with the most comprehensive, accurate and responsive data of high school students, college students and young adults available anywhere. 

ASL Marketing was founded as a student list compiler in 1972, offering postal mailing lists to our clients. Today, we continue to offer postal data but have expanded our product offerings to include email, digital, social and mobile data for our clients across all industries.

Our Team

Andrew Belth

Andrew Belth


Andy brings more than 30 years of data marketing experience to the overseeing of the direct marketing team at ASL Marketing. He has been instrumental in the growth of the company, working with fortune 500 companies, educational institutions and organizations who are dedicated to assisting the youth generation.

Andy is involved with all aspects of the business unit’s initiatives, including sales, marketing, strategic alliances, and technology. Prior to his involvement with ASL Marketing, Andy held senior level positions at Alloy Media + Marketing, Experian, Merkle and American Student List. Andy graduated from Boston University as a prize-winning documentary filmmaker with a Bachelor of Science in Communication.

Steven Stolls

Steven Stolls

Executive Vice President

Steve is a seasoned, veteran Database Marketing specialist with more than 25 years’ experience in student and youth marketing. He is responsible for managing all sales functions within the Direct Marketing Group which consists of over 40 representatives nationally.

Throughout his career he has developed and implemented successful campaigns across all industries. Steve has held management positions at Publishers Clearing House, MetroMail, American Student List and Elite Marketing Services. Steve is a graduate of Hofstra University with a BBA in Marketing.

Janice Kaye

Janice Kaye

Chief Financial Officer

Janice has spent over 25 years working in some of the largest advertising networks. Janice has been a key member in setting up the operation’s administrative, financial structure and HR systems at ASL Marketing.

Managing the finance team, she is helping to focus and grow the organization’s annual revenue. Janice has held management and senior management positions at Young & Rubicam/The Media Edge, MPG/Havas Worldwide, The Concept Farm and Grey Healthcare. Janice graduated from Baruch College, City University of New York with a BBA in Accounting.

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